Next Generation Customer Experience 2017 (past event)

March 27 - 29, 2017

Contact Us: 1.888.482.6012

Justin Reilly


Head of Customer Experience Innovation
Verizon Communications Inc.

Check out the incredible speaker line-up to see who will be joining Justin.

Download The Latest Agenda

Day Two: Creating a Customer Centric Culture: Aligning Your Organization Around Your Most Valuable Asset

Monday, February 6th, 2017


08:55 Making and Maintaining the Business Case for C-Suite Advocacy

Getting your organization on board with your customer experience efforts from the executive level to the grass roots level is no easy task. This session will look at what it takes to get buy-in from the top down. Learn how to be:
• Deciding the level of advocacy you need from the c-suite to hit your goals
• Do you need their buy-in to influence other departments or do you need their money to buy new technology?
• Preparing specific metrics and market research to prove your case
• Understanding what the goals of your business leaders are so you can target the issues that matter most to them
• Legitimize yourself as a leader for CX by having a through grasp of the concept as currently applies to your company and what the potential could be